Resume
Experience
Nov 2022 - Dec 2023
MUSIC EDITOR
Pop & Kids Programming (Contract)
TIDAL
New York, NY office, Remote - based in Austin, TX
-
Genre Lead for Kids’ programming - Kids’ page editorial strategy, content creation and maintenance of existing playlists
-
Supported Pop Genre Lead in Pop page playlist updates, including editorial curation and organization of metadata
-
Reviewed and selected Pop and Kids’ new releases weekly for in-app playlist curation
-
Liaised and maintained relationships with music industry contacts
-
Applied knowledge of industry trends to Pop and Kids’ programming across the TIDAL platform - including artist essentials, evolutions, subflagships, eras-based, and moods playlists
-
Contributed to campaign playlists for culture events, marketing initiatives, and other significant anniversaries throughout the year (ie. Record label partner branded playlists, Holidays, AAPI Month, Mental Health Awareness Month, etc.)
-
Created playlist covers weekly for 14 flagship and sub-flagship playlists featuring artist press shots
2017 - 2022
Artist
Austin, TX
-
Paint in the watercolor medium
-
Create stationery items and textile goods
-
Illustrate digital artwork on Procreate
-
Pursued interests in software learning and digital design
2009 - 2016
MUSIC SUPERVISOR
Mood Media (Formerly DMX, Inc.)
Austin, TX
-
Consulted client stakeholders on music branding/editorial strategies
-
Managed over 80+ music playlists - programming, scheduling, and tracking deadlines for custom music programs of domestic and global brands, DirecTV, and catalogue programs
-
Initiated and cultivated relationships with global music industry artists, record labels, promoters and distributors in various genres (Pop, Classical, Indie, K-Pop, Mandopop, Christian, Country)
-
Worked cross-functionally with music licensing, sales, and distribution departments to coordinate acquisition and delivery of creative content
-
Nurtured relationships with 20+ key commercial clients with strategic planning for experiential marketing, day-to-day interactions, and issue resolution
2007 - 2009
TELEVISION PRODUCTION STAFF
Independent Contractor
-
Supported production for national television programs (America’s Got Talent, Nashville Star, American Gladiators)
Various Locations
Education
2003-2007
THE UNIVERSITY OF TEXAS AT AUSTIN
Bachelor of Science
Radio-Television-Film
Austin, TX
Skills
Music
Piano
Guitar
Viola
Music Theory
Audio Production
Languages
English (native)
Mandarin Chinese (fluent)
Other
Graphic Design
Event Planning
Photography
Web Design (Wix)
Software
Industry
Procreate
Adobe InDesign
Adobe Photoshop
Sibelius
RCS Selector
Final Cut Pro
Avid Pro Tools
Figma
Technical
Apple iWork
Google Workspace
Slack
Microsoft Office
Airtable
Jira